BLOG

The Hidden Cost of Fender Benders: How Dash Cams Save Fleets Money

It’s that time of year when everyone loves telling ghost stories, but for fleet managers, there are real-world nightmares waiting on the road every day. We’re not talking about phantom hitchhikers…we’re covering the silent financial killer: the fender bender.  

These minor accidents might seem like small scares, but their hidden costs can actually be terrifying. At GPS Insight, we’re focusing on how our simple solutions can keep small incidents from turning into horror stories. 

 

The Monster Under Your Bottom Line: Fender Benders 

Think a little tap on the bumper is no big deal? Unfortunately we’ve all been there. The financial impact of a seemingly minor rear-end collision or fender bender is worse than just the cost of a new taillight. 

Consider this: the average cost of a non-fatal, property-damage-only crash for a commercial vehicle can run into the tens of thousands of dollars when you factor in all the variables. The Network for Employers for Traffic Safety reported that a single non-fatal injury crash has an average cost of $75,176. 

Of course, that’s money that could be going toward new equipment, driver bonuses, or your profit margin. Your hidden costs include: 

  • Insurance premium hikes: One major at-fault incident can send your insurance rates up. 
  • Downtime: A truck in the shop isn’t generating any income. Even a few days of repair can mean thousands in lost productivity. 
  • Administrative and legal fees: Investigating claims, filing paperwork, and dealing with potential litigation takes up valuable time and resources. 
  • Driver retention: No drivers want to be blamed for an accident they didn’t cause, which can cause job dissatisfaction and turnover. 

 

Dash Cams Bring the Light 

One of the scariest parts of an accident is the unknown – the opposing viewpoints and the people deciding who is at fault. This is where GPS Insight dash cameras turn from a safety tool into a way to show evidence.  

Consider this real-world scenario: one of your drivers is gently rear-ended by a passenger car. The other driver claims your employee slammed on the brakes. Without proof, what can you do?  

With GPS Insight dash cam footage, you have clear video evidence – right down to the driver’s hands on the wheel and the impact – proving the other driver was following too closely and your driver wasn’t at fault. Check out this trio of shocking trips:

  • Watch this real-life video that shows who’s really at fault in this rear-end collision.
  • In this video, we see a parked car hit by another vehicle. Because of this footage, the driver and fleet were exonerated from any legal action that would have been taken against them.
  • Don’t be scared! When you protect your fleet with a dash cam, you have a witness. Check out this incident.

 

In Addition, GPS Insight Benefits Include: 

  • Liability protection: Dash cams provide an unbiased witness, immediately settling disputes and reducing the odds of your drivers being wrongly accused. This directly translates to lower claim payouts and better insurance rates. 
  • In-cab coaching: Our cameras not only record, but they also detect risky behaviors like distracted driving or tailgating, and then they alert both the driver and the fleet manager. You can use the footage for friendly coaching, which can help proactively prevent the next accident. 
  • Full context: Our integrated solutions also connect the video evidence with telematics data, like speed and harsh braking, to give you a complete picture of the entire incident. 

 

Don’t Wait for the Next Scare 

This season, don’t let the hidden costs of common crashes haunt your business. Dash cameras are an investment in liability protection, driver safety, and your profit margin. By turning crazy fleet stories into tales with a happy ending, GPS Insight helps you cut down on those scary accident costs. 

Don’t let the next fender bender become a financial horror story. Request a personalized demo today!